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On Friday May 27th, I sat with several Planet Innovation clients as their products picked up four trophies at the Good Design Awards night in Sydney. This was icing on the cake for some truly industry-changing products that are in-market and selling; in some cases, faster than they can be produced. Planet Innovation is proud to have contributed Design, Engineering and Commercial expertise to Genea Biomedx, Minelab and Cycliq, and we congratulate them on their success.
OVERALL WINNER PRODUCT DESIGN +
CATEGORY WINNER – Medical and Scientific
Gavi: The world’s first automated embryo vitrification system for use in assisted reproduction, aimed at increasing the fertility outcome for families.
Geri: IVF incubator incorporating sophisticated time-lapse embryo imaging, multiple incubator chambers, and an intuitive user interface that minimizes the need to disturb embryos during incubation.
GOOD DESIGN WINNER – Sport and Lifestyle
Go-Find: Extremely lightweight and collapsible metal detectors that bring a revolutionary aesthetic appeal to the industry.
GOOD DESIGN WINNER – Consumer Electronics
Fly12: World’s first forward facing HD camera/light combo developed specifically for cyclists.
As VP of Strategic Design, Ben operates at the intersection of design, technology and business, working with clients to understand their business requirements in the broader context of their market and product strategy. He has over 20 years’ experience designing consumer and medical products with a primary focus on delivering an exceptional user experience.
A roundup of the latest news and opinions from PI.
What makes a product great? Iconic? Whatever the quality, the decision is made, neither by the team that created it nor the marketer who sold it, but by the people who use it. So that is where we start when we design a new product – with people. And that design must be more than skin deep.
Companies that think in terms of a ‘product ecosystem’ will trounce rivals that come to the market with a more myopic view of success, says Francois Nguyen, principal designer at Frog, a global product strategy and design firm that has become internationally recognised for its innovation.
Planet Innovation’s design team won two awards at the 60th Annual Good Design Awards for their work with Cycliq on its Fly CE products and with Dermapenworld on the Dermapen 4 medical product.
Planet Innovation was a standout performer picking up two of the highest honors at this year’s MDEAs for innovation in medical product design and engineering.
Design
What makes a product great? Iconic? Whatever the quality, the decision is made, neither by the team that created it nor the marketer who sold it, but by the people who use it. So that is where we start when we design a new product – with people. And that design must be more than skin deep.
Diagnostics
Life Sciences
Medical Devices
Internet of Things